Posts Tagged ‘Business Brands’

Are security companies just that, or are they actually brands?

snd-branding

Diana Wolff, the President of LRG Marketing Communications, discusses whether security companies are actually, in fact, brands, and elaborates on the reasoning as to why this is the case in the modern world. Are you a professional security company – or a brand? It’s unlikely that most security professionals would consider the company they work…

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