Security Media Publishing Partner with Global Digital Consultants
Security Media Publishing (SMP), publishers of SecurityNewsDesk Newspaper, SecurityNewsDesk.com, SecurityMiddleEast.com and The Security Catalogue, has agreed a partnership with global digital consultants, ReachLocal, helping develop the portfolio available to security professionals.
ReachLocal bring a wealth of insight and experience which will ultimately help security companies understand more about how effective their digital strategy is performing, thus increasing lead generation and retention through online channels. ReachLocal are experts in providing platforms, methods and strategies to ensure companies online operations are running efficiently and deliver measurable ROI.
Craig McNerlin, Sales Director, ReachLocal says:
“We’re very excited about the partnership with SMP! We’re no strangers to the industry, having worked with many security professionals in the past. We look forward to sharing our expertise.”
“Your customers consume media like they’ve never done before. Their behaviour is changing which naturally means a developing sales process for product/service providers. We look forward to working with Security Media Publishing to helping their old, current and future customers understand how those processes are changing and how to utilise them rather than see them as a hindrance.”
Philip Ingram, Managing Director, Security Media Publishing says:
“In the past two years we have strengthened our editorial output to inform those interested in all aspects of security and now we are strengthening the options we have to support security marketing efforts. It is rare to have a system that brings and tracks your leads from their first interaction through to doing actual business. I am impressed with ReachLocal’s pedigree with Google and how they support their users – i’m excited to be working with them to bring this truly business-generating service to our readership and customers.”
Jack Lunn, Digital Marketing Consultant with ReachLocal and their point of contact for the Security industry, said:
“I’m delighted to be working with Security Media Publishing. Having worked within the security industry for many years earlier in my career, I’m fully aware of the potential this type of partnership has and how we can positively influence the industry.
Together we provide the perfect platform for security companies to further penetrate the areas they operate in. It’s a match made in heaven really. I’m looking forward to speaking, meeting and catching up with many of the industries experts in the near future.”
In the coming weeks Security Media Publishing and ReachLocal will be visiting various businesses discussing this partnership and what it could mean for the industry. If you’d like to learn more or potentially book some time to meet the representatives, please feel free to get in touch:
philip (at) securitymediapublishing.com + 44 (0) 1543 250 456