Panasonic enters European access control market

Panasonic enters access control marketA new partnership announced at IFSEC 2014 this week with Bravida Fire & Security, will see Panasonic enter the European access control market for the first time.

Panasonic used IFSEC, the world’s leading security show, to announce an OEM agreement with Bravida, Scandinavia’s leading integrated supplier of technical installation and service solutions, which will see the “Integra” access and intruder platform added to its portfolio of security products.

Door nodes, access units, power supplies, alarm nodes, card readers, key cards and the software platform to support the hardware will be launched under a joint Panasonic and Integra branding approach.

_R8Q0426The agreement will also see Bravida Fire & Security add Panasonic’s range of security cameras to its product range in Scandinavia.

Panasonic System Communications Company Europe (PSCEU) Managing Director Masaki Arizono, said, “We have a strong portfolio of products in this area, which is undoubtedly strengthened by this partnership.

“Bravida’s technology has an excellent reputation for quality and reliability, it will complement our products very well and seamlessly integrate with our fire and CCTV platform. We see this as a key element as far as our ability to deliver a total security solution is concerned.”

BCR Panasonic SD_PDThe partnership initially covers the UK, Germany, France, Turkey and Benelux, but will also include Panasonic’s key accounts across Europe.

“Panasonic is a leader in security with a broad, high-tech range of products,” said Sven Klockare, CEO, Bravida Fire & Security. “The agreement brings two best in class companies together and we are proud to become a strategic partner to Panasonic in Europe.”



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